Clarity AI enhances its sustainability platform by acquiring ecolytiq, a leader in real-time, consumer-centric climate engagement tools.
The deal strengthens Clarity AI’s offering for global banks, enabling sustainable decision-making across institutional investors, corporates, and now retail consumers.
Visa joins as a strategic partner and investor, further scaling ecolytiq’s white-label solutions globally.
Clarity AI, a global leader in sustainability-focused AI and data solutions, has acquired ecolytiq, a prominent provider of in-app climate engagement platforms for financial institutions. The move signals Clarity AI’s aggressive expansion into consumer sustainability intelligence and reinforces its leadership in the rapidly evolving ESG tech space.
“This acquisition is more than a strategic move; it’s a declaration of intent,” said Rebeca Minguela, Founder and CEO of Clarity AI. “Ecolytiq’s platform aligns perfectly with our mission to embed sustainability intelligence into every decision—from multi-billion-dollar portfolios to everyday purchases.”
Clarity AI’s AI-driven platform already serves a broad client base—including institutional investors, multinational corporations, and financial institutions managing over $70 trillion in assets. With ecolytiq’s integration, the company now delivers scalable sustainability intelligence directly to millions of retail and commercial banking customers.
Founded on behavioral science, ecolytiq’s white-label software translates real-time transaction data into personalized environmental impact insights. These solutions help banks across Europe and beyond nudge users toward climate-positive behaviors, with measurable outcomes.
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David Lais, Co-Founder and Managing Director at ecolytiq, stated: “The mission has always been to empower individuals to drive positive climate impact at scale through their everyday purchasing decisions. By joining forces with Clarity AI, we’re taking that vision to the next level.”
Notably, Visa, which partners with approximately 14,500 financial institutions globally, has deepened its relationship with ecolytiq by becoming an investor and strategic partner in Clarity AI following the acquisition. This move is expected to significantly amplify the distribution of ecolytiq’s consumer engagement solutions across the global banking sector.
Clarity AI’s continued growth trajectory is supported by its modular product design and AI-powered analytics, which help convert complex ESG datasets into actionable insights at scale. The integration of ecolytiq is set to elevate how sustainability is communicated and acted upon—extending from boardrooms to personal banking apps.
Recognized by Forrester as a Leading Provider for two consecutive years, Clarity AI continues to position itself as the tech-first sustainability intelligence leader, redefining how data drives ESG-aligned decision-making across the financial ecosystem.
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