BMW has now achieved six-figure electric car sales in a total of six quarters. It did so again in Q3 2025, albeit with a slightly lower result than a year ago. However, BMW was also unable to quite match its sales figures from the first half of the year.
Specifically, the Munich-based company delivered 102,864 fully electric vehicles to customers between the beginning of July and the end of September, according to a statement from BMW. Although this is another six-figure result and almost twice as much as its premium competitor Mercedes, it remains 0.6 per cent below the 103,440 BEVs from the third quarter of 2024. The records set in the final quarters of 2023 and 2024, therefore, still stand – perhaps BMW can set a new record in Q4 2025.
In the third quarter, the BMW Group was also unable to quite match the results from the first half of the year: in Q1, there were already 109,516 electric cars, and in Q2, there were even 111,027 BEVs at the Group level. However, with its strong performance in the first half of the year, the BMW Group remains a solid ten per cent above the same period last year, with 323,447 electric cars in the current year. In the third quarter, however, the BMW Group still achieved an electric car quota of 17.5 per cent.
In addition to the 102,864 battery electric cars, there were 48,418 plug-in hybrids. This means that the ratio of BEVs to PHEVs at BMW is around 2:1, while Mercedes sells even more plug-in hybrids than pure electric cars. If plug-in hybrids are added to the sales figures for the current year, the BMW Group had sold 470,313 electrified vehicles (+15.0%) by the end of September.
Unlike in previous quarterly sales reports, BMW no longer provides all the figures for electric sales at the brand level – the figures quoted refer to the BMW Group, i.e. sales of BMW, BMW M, Mini, Rolls-Royce and BMW Motorrad. It is therefore not known how many of the 102,864 BEVs from the third quarter were accounted for by BMW, Mini or Rolls-Royce. Across all drive types, the BMW brand delivered 514,620 vehicles in Q3 (+5.7%). Mini grew by 37.5 per cent to 72,376 units, Rolls-Royce by 1,304 luxury cars (+13.3%).
“The BMW Group reported a slight sales increase for the year to the end of September. The strong sales performance in Europe and the Americas, as well as for the MINI brand, is particularly encouraging. Demand for our wide range of electrified vehicles also remains strong,” says Jochen Goller, Member of the Board of Management of BMW AG, responsible for Customer, Brands and Sales. However, BMW also states in its announcement that “the targeted sales increase in the Chinese market did not materialise as expected.”
What BMW does not mention in relation to electric car sales is the expected development in the coming quarters. At the IAA Mobility in early September, the Munich-based company presented the iX3, the first model based on the Neue Klasse. This electric car platform is a strategically relevant step for BMW, as the company has previously focused primarily on multi-energy platforms. In future, combustion engines/hybrids and electric cars will increasingly be based on their own platforms. The New Class also brings with it a number of technical changes, such as the switch to 800-volt system voltage, cylindrical cells and new sixth-generation BMW electric motors.
bmwgroup.com
